It was great to have ABC cover some of my work exploring the role of documentaries in environmental awareness and action. It’s heartening to see discussions around the nuanced dynamics of positive and negative messaging in environmental storytelling. The collaborative effort to dissect the influence of renowned documentaries, such as those presented by David Attenborough, on public perception and behavior is crucial for shaping effective conservation strategies. This research underscores the need for a balanced narrative that not only captures the awe-inspiring beauty of nature but also presents the pressing challenges it faces.