It’s been a while since my last post. And that is because I became a dad last August! These last months have been a wonderful whirlwind of smiles, diapers and sleepless nights and I can’t wait to see what comes next! Looking back at 2019 there are two reviews published in 2019 I would like … [Read more…]
Diogo Veríssimo, University of Oxford If a piece of information is repeated often enough, it will eventually be believed, even if there is no evidence for it. One example of this features the friendly clownfish Nemo and his side-kick Dory, a blue tang fish, who you may know from the animated blockbusters Finding Nemo and … [Read more…]
This week I was in Tarija, south of Bolivia, leading a social marketing workshop to design an intervention to promote human-bear co-existence in this landscape. I have not had a lot of opportunities to work around social marketing in Latin America, which together with the fact that this is one of the first projects to … [Read more…]
Last month I was one of the lecturers of the first Master Class on the Prevention and Mitigation of Human-Elephant Conflict, organised by the Asia Protected Areas Partnership (APAP) in collaboration with the IUCN SSC Human-Wildlife Conflict Task Force and the Monitoring the Illegal Killing of Elephants (MIKE) programme. It was developed in response to … [Read more…]
NEW PAPER! Out in Animal Conservation and led by Piia Lundberg, this research looks into the drivers of online donations for species and ecosystem conservation in Finland. See the abstract below and get the PDF here: https://goo.gl/tN5TtS Abstract Environmental non‐governmental organizations (ENGOs) largely select flagship species for conservation marketing based on their aesthetic appeal. However, … [Read more…]
I was lucky to be part of the last episode of the latest episode of the BBC’s Podcast “Costing the Earth“, which is dedicated to the impact of Chinese Traditional Medicine on Wildlife Trade. I talked about the potential impacts of the expansion of the use of Traditional Chinese Medicine around the world and the … [Read more…]
EXTRA! EXTRA! Just out in the journal Conservation Biology is a review of of demand reduction interventions for wildlife trade products. My co-author Anita Wan and I reviewed more than 200 campaigns and look at they were distributed through time, space and in terms of biological groups (see below). We also looked at what information … [Read more…]
I had the change to talk to Mongabay.com about the importance of social science in conservation , and more specifically about the use of marketing techniques to influence human behaviours and achieve conservation goals. Have a listen below!
Recently I had a paper out in Conservation Biology (led by Gabby Salazar) that focused on a qualitative method to evaluate the long term contribution impact of a social marketing intervention. Gabby used General Elimination Methodology, a theory driven qualitative evaluation method, to assess the long-term impacts of a social marketing campaign on human behavior … [Read more…]
The Lost & Found Project was featured in the latest edition of Positive News! This inspiring current affairs magazine is a pioneer of ‘constructive journalism’ – an emerging approach in the media towards rigorous and relevant reporting that is focused on solutions, not doom and gloom. On the same note, we were also featured in … [Read more…]