Diogo Veríssimo

Using marketing theory and tools to advance biodiversity conservation

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bear bile

As times and tastes change, Vietnam’s bear bile industry is fading away

18/11/2021

What do consumers of a wildlife product do when a market closes? We mostly have no clue. Today we had a paper published on the intentions of bear bile consumers to the closing of the market in Vietnam. We sampled at seven areas across the country of Vietnam (total respondents = 2,463). We found low … [Read more…]

Posted in: Publications, Uncategorized Tagged: bear bile, Illegal wildlife trade, research, survey, vietnam, widllife trade

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