Published originally at http://conservationbytes.com/ — Just a few weeks back, more than 2000 conservationists got together in Montpellier, France, for the 27th International Congress on Conservation Biology (ICCB). I have been attending these conferences since 2008, and once again had a blast. Yet as I went through the usual talks, posters, work meetings, and this … [Read more…]
A few weeks ago I had the great chance of presenting at this year’s SCCS Bangalore! I was very happy with the great response my presentation, entitled “Show Me The Money: Understanding Online Donations For Biodiversity Conservation“, received. It was a great opportunity to meet up with old friends and bring a bit of marketing … [Read more…]
Last week I attended the first ever European Social Marketing Conference, which took place in Lisbon, Portugal. Social marketing can be broadly defined as “the systematic application of marketing concepts and techniques, to achieve specific behavioural goals for a social good”. The meeting gathered more than 100 delegates from around 25 countries to discuss the application of … [Read more…]