Diogo Veríssimo

Using marketing theory and tools to advance biodiversity conservation

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impact

Blackfish: how captive killer whale documentary ended SeaWorld’s orca breeding programme

26/06/2021

Laura Thomas-Walters, University of Stirling and Diogo Veríssimo, University of Oxford After its premiere at the Sundance Film Festival in January 2013, the documentary Blackfish reached nearly 21 million viewers within its first month of airing on CNN. The film tells the bleak story of Tilikum, a performing orca at the US marine park SeaWorld. … [Read more…]

Posted in: In the popular press, Uncategorized Tagged: Blackfish, Blackfish Effect, Captivity, impact, nature documentary, Orca, Seaworld

2019 in review(s)

03/01/2020

It’s been a while since my last post. And that is because I became a dad last August! These last months have been a wonderful whirlwind of smiles, diapers and sleepless nights and I can’t wait to see what comes next! Looking back at 2019 there are two reviews published in 2019 I would like … [Read more…]

Posted in: Publications Tagged: Animal, behaviour change, images, impact, photo, review, Wildlife, Wildlife Trade

How effective are campaigns to reduce demand for wildlife products

25/06/2015

Last week I presented at Towards a sustainable and legal wildlife trade: An international 2-day symposium, and event organized by the Durrell Institue of Conservation and Ecology and the International Trade Centre. My talk, entitled How effective are conservation interventions at managing demand for wildlife products? is now available online (from minute 25 onwards)  

Posted in: Conference Tagged: Biodiversity, campaign, consumer, demand reduction, Durrell Institute of Conservation and Ecology, effectiveness, impact, International Trade Centre, research, Symposium, Wildlife Trade

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