Diogo Veríssimo

Using marketing theory and tools to advance biodiversity conservation

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National Geographic

Is Zootopia Creating Demand for Pet Fennec Foxes in China? (SPOILER: Probably Not)

23/05/2016

During the past few months many media outlets have reported that the movie blockbuster Zootopia is dirving the demand for pet Fennec Foxes in China. I had a look at the exiting evidence (with the key support of coauthor Anita Wan) and come to some surprising conclusions in a blogpost for National Geographic! Read it … [Read more…]

Posted in: In the popular press Tagged: china, Fennec, Fennec Fox, Finnick, movie, National Geographic, Society for conservation biology, Wildlife Trade, Zootopia, Zootropolis

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