Diogo Veríssimo

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Unveiling the ‘Beauty Bias’

13/02/2024

In the realm of conservation, the fate of many endangered species hinges not only on scientific assessments but also on public perception and support. However, a troubling phenomenon has emerged in recent years – the ‘beauty bias’ – where aesthetically pleasing species receive disproportionate attention compared to their less visually appealing counterparts. This bias has … [Read more…]

Posted in: Publications Tagged: aesthetic, behaviour change, Biodiversity, Conservation, Diogo Verissimo, flagship, Marketing, photoshop

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