I am proud of having been part of the working group that put together the Social Marketing Statement of Ethics, which lays out key principles to be observed in the design of behaviour change. This has now been approved by the International Social Marketing Association and its regional affiliates given this document global klout in … [Read more…]
I recently wrote a short summary of a review we published recently (more on that soon) for the excellent blog Please keep to the path! See below.. In a nutshell: When it comes to looking at changing actual behaviour to conserve the environment the evidence base is limited as most studies do not measure actual … [Read more…]
I was lucky to be involved in a paper was published last week around the ethical challenges of doing social science in a biodiversity conservation context. It was great to have a space for early career researchers to reflect on this much neglected issue. Abstract below. Full text HERE! Social science is becoming increasingly important … [Read more…]
The Earth is home to millions of species, but you wouldn’t know it from the media’s obsession with only a few dozen animals like tigers and gorillas. This narrow focus makes the most of popular fascination with large and cute creatures. Conservationists take advantage of these nonhuman celebrities to raise awareness about important issues and … [Read more…]
Yesterday I gave a webinar on some of the ways social marketing can help conservationists. Conservation and management efforts can benefit from marketing because effective conservation and management are also about getting people – resource users, resource managers, consumers, local citizens, politicians, etc. – to change their behavior. I was thrilled that almost 220 people … [Read more…]
Microplastic has been reported in every major open ocean and many freshwater lakes and rivers. Its small size makes it bioavailable to thousands of species across nearly all trophic levels. Because of the difficulty of large-scale cleanup, environmental managers, scientists, and environmentalists have stressed that the best solution to microplastic pollution is source reduction. Recently, … [Read more…]
Published originally at http://conservationbytes.com/ — Just a few weeks back, more than 2000 conservationists got together in Montpellier, France, for the 27th International Congress on Conservation Biology (ICCB). I have been attending these conferences since 2008, and once again had a blast. Yet as I went through the usual talks, posters, work meetings, and this … [Read more…]
Maltese News Channel ONE News covered our article on the Conservation on how the use of military metaphors is changing the ability to stakeholders to engage in negotiation! Really great to see out reflections get to the mainstream media!
Last November I went out to work on a Environmental Education project lead with Ricardo Lima, in the small island country of São Tomé and Príncipe in West Africa. We visited hundreds of people in rural communities and dozens of classrooms across the country in an experience that undoubtedly made us realise how important these activities are and how they should … [Read more…]
In a recent Editorial I co-authored for the Asian Journal of Conservation Biology we touch on the issue of wildlife trade in Asia and discuss how the consumer must be the central part of our strategies to manage this trade that threatens many species worldwide . Read it here.