Diogo Veríssimo

Using marketing theory and tools to advance biodiversity conservation

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tiger

PAWCAST! How can we use the power of persuasion to reduce the demand for tiger parts?

18/05/2022

I was one of the guests in the latest episode of the WildCats Conservation Alliance “Pawcast” focused on influencing consumer behaviour in the context of the illegal trade in tiger parts. It was great to have the chance to discuss some of the challenges around influencing behaviour.. Have a listen below!

Posted in: In the popular press Tagged: china, consumer, demand reduction, Diogo Verissimo, Illegal wildlife trade, pawcast, Podcast, tiger, WildCats Conservation Alliance

Understanding what matters for local communities is key to conserving tigers

21/06/2015

Conserving biodiversity in human-dominated regions of the world is complex, particularly in case of large carnivores where perceived conflicts exist with economic development, expanding human populations and livelihoods. In a new paper I co-authored with Abishek Harihar and Douglas MacMillan, we used choice modelling to understand the preferences of local communities and explore alternative strategies … [Read more…]

Posted in: Publications Tagged: Biodiversity, choice experiment, Conservation, Diogo Verissimo, Flagship species, India, policy, protected area, relocation, tiger

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